The licensing approach used by smart inventors is based on partnering, not negotiating. We were the first to expose the partnership approach approach over ten years ago in our From Patent to Profit seminars.

This licensing approach has produced millions, even billions in licensed sales. Here are just a few of the innovations licensed applying our partnership approach.

It is interesting to see others trying to adopt our appoach since its conception. Even invention promotion companies try to incorporate our knowledge and terminology into their websites and literature to try to make themselves look good. That shows how orginal they are.

Foremost in a licensing strategy is whether the license will be exclusive or non-exclusive. If it's exclusive, what are the terms and conditions? Some key points to consider are:

  1. How long will it be exclusive?
  2. What performance guarantees must the licensee give?
  3. What costs will you bear?
  4. What competitive response will this cause?

There are several other considerations as well. For example, would you lower the royalty rate if the licensee paid your associated costs? What if the licensee is willing to defend the patents in the event of a court action? Frankly, properly approached by you the licensee, the defense of your patents can be turned into a profitable opportunity for a licensee.

Don't find yourself lost at sea. Zero-in on a sound licensing strategy by applying sound principles to obtain strong patent protection. Without it, there's probably not much to license. It should also include other forms of intellectual property such as trademarks and copyrights. Trademarks usually have more value than patents over time. Unlike patents that expire in 20 years, trademarks may be indefinitely renewed.

The chief focus of most licenses is on sales, not manufacturing. That's what you want. Sales generate income, which in turn pays you royalties. Nothing happens until sales are generated. Finding the right marketing partners as licensees should be your chief objective.

 

Licensing IP:
When licensing an invention you should bundle it along with other forms of IP such as trademarks, trade dress, copyrights and even trade secrets and know-how. From Patent to Profit shows you how.

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We are pleased to see you visit our website. We hope you find the information on these web pages valuable to your innovative efforts.

We've been helping inventors for over ten years and believe we know what we're talking about. Evidently the US Government, some prominent companies and patent attorneys think so too.

You'll read about these companies and government agencies and why they support and sponsor our effort. In a nutshell, we have helped hundreds of inventors and small businesses just like you launch, market, license and profit from their innovations.

Sound good so far? Keep reading.

Experienced inventors know you can protect your ideas free, design and prototype your inventions for a few dollars, file patent applications for $100, and build your own profitable marketing relationships. In contrast, many inexperienced inventors spend countless millions on invention promotion companies for an array of worthless marketing reports, unqualified product design and prototyping, weak patents and bogus "exposure to industry". It's a $90 million a year scam.

But just like savvy inventors, you can have partners pay you instead! You'll learn how right here on this web site. Actually, you've already started, since now you know what not to do.

Peruse these web pages and you'll save thousands of dollars and years of development time. We're going to show you the systems and methods used by expert innovators. You will also be able to get qualified advice from some of the nation's leading experts in innovation. Your cost? Zero. Keep reading.

 

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