Patents are a valuable form of intellectual property. There are other forms of intellectual property (IP) that are also valuable. Your portfolio should include them as well.

Trademarks
This category relates to words, symbols, devices used to describe the origin of goods or services. For example, the name Coca-Cola and the logo are two separate trademarks. Examples.

Services marks are a form of trademark that refer to manner in which goods are offered for sale. For example, Burger King's "Have it your way". Examples.

Trade dress is a concept that has received much attention lately. It applies primarily to product and package configurations. Trade dress protection can be either a trademark or copyright and protect against copycats. An excellent example is the shape of the Coca-Cola bottle. Examples.

Copyrights
Protect the works of writers, artists, designers and protect form of expression, not content. For example: books, magazines, maps, artwork, designs, patterns, sculptures software language, recordings, movies, DVDs and so on.

Trade Secrets
You do not want to patent trade secrets. However, they must be able to be tightly held. They can last longer than patents and usually things like processes, formulas, contents, recipes and manufacturing processes. For example Coca-cola and Lea and Perrin’s Worcestershire Sauce. Do you think magic tricks qualify? It also refers to pending patent applications.

Know-how
This is a form of trade secret that is generally carried by individuals and is considered a form of intellectual property. Just like other forms of IP, it too can be licensed.

Confidentiality Agreements
Using confidentiality agreements is one of the primary ways to establish and share trade secrets, know-how and other related forms of IP.

 

 

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We are pleased to see you visit our website. We hope you find the information on these web pages valuable to your innovative efforts.

We've been helping inventors for over ten years and believe we know what we're talking about. Evidently the US Government, some prominent companies and patent attorneys think so too.

You'll read about these companies and government agencies and why they support and sponsor our effort. In a nutshell, we have helped hundreds of inventors and small businesses just like you launch, market, license and profit from their innovations.

Sound good so far? Keep reading.

Experienced inventors know you can protect your ideas free, design and prototype your inventions for a few dollars, file patent applications for $100, and build your own profitable marketing relationships. In contrast, many inexperienced inventors spend countless millions on invention promotion companies for an array of worthless marketing reports, unqualified product design and prototyping, weak patents and bogus "exposure to industry". It's a $90 million a year scam.

But just like savvy inventors, you can have partners pay you instead! You'll learn how right here on this web site. Actually, you've already started, since now you know what not to do.

Peruse these web pages and you'll save thousands of dollars and years of development time. We're going to show you the systems and methods used by expert innovators. You will also be able to get qualified advice from some of the nation's leading experts in innovation. Your cost? Zero. Keep reading.

 

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